November 16, 2007 People: The Madison Avenue Register
 

Michael Hirshoren, Director of US Media Sales, Rhythm NewMedia

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Michael oversees US ad sales, driving the company’s US digital strategy and content relationships while focusing on deepening brand connections with mobile consumers. Michael brings over 12 years experience developing traditional and digital strategies for Fortune 500 brands.

Since 2003 and prior to joining Rhythm NewMedia, Michael was a director with AOL Media Networks where he managed executive relationships with top clients through integrated online and offline advertising programs. Michael was part of the team that helped AOL navigate the difficult transition from subscription model to a successful advertising driven business.

Prior to AOL Media Networks, Michael was vice president for Salon.com from 1998 to 2003 where he directed all sales efforts for the eastern United States.

Michael was a pioneer in online advertising holding various management positions at Ogilvy & Mather and Y&R’s Wunderman Cato Johnson. Michael was part of Ogilvy & Mather’s first digital media team and holds an Effie for his work with IBM. Michael started his career in the international marketing department of United Parcel Service (UPS).

Michael is a graduate of Pace University with a BBA in International Marketing.

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