April 13, 2010

Commercial Worthy: Pack n' Play from Professor Product

Commercial Worthy: Pack n' Play from Professor Product

There are a ton of consumers out there making video reviews of products, and I have yet to see any company really taking advantage of them.

pack n play.jpg

One such consumer calls himself Professor Product, and he reviews a variety of gear and gadgets for kids and their parents (his reviews also appear on Babble.com). In this video, he shares his advice on the Graco Pack n' Play.

As a mother myself, I know how important a good play pen can be, especially when traveling, and Professor Product hit on all the key points of the product with wisdom, wit ("a space like this in Manhattan would go for probably two, three grand a month...") and a friendly manner. I'd definitely purchase the thing if I still needed one which, thank goodness, I don't. He explains price range, features, special options, etc.

Graco could definitely get some mileage out of this video if they used it on their website, landing pages, email campaigns or even television ads.

Commercial worthy? You decide:
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