Commercial Worthy: How (Not) to Play Basketball
If the President's Council on Physical Fitness and Sports were to run a public service announcement on being active, I could see this idea being used on The CW, MTV or another youth-oriented station.
It's Titled "How (Not) to Play Basketball" and shows a guy, who looks as though he should be a good player, really stinking it up on the court. It's all done to the tune of Sweet Georgia Brown (otherwise know as the Globetrotters' theme song).
Tagline might indicate that the point of exercise is not how you play, but that you play at all.