April 13, 2010
 

Commercial Worthy: Not Enough Cupholders?

Not Enough Cupholders?


soda on the roof.jpg

I've been told that one of the features that mothers like best about their minivans is the number of cupholders. So this could be a successful idea for a minivan ad.

A man puts his drink atop the car as he finds his keys and opens the door. Then, predictably, he gets in, shuts the door, starts the car, and drives off with the drink on the roof.

Shortly thereafter, he misses his drink, looks around for it, and eventually reaches through the window to grab his drink off the roof. Then he... well, I won't spoil it for you.

Anyway, I picture an ad with a mom in a smallish car crammed with kids, sippy cups spilling in the back seat, Mom's drink on the roof, with the tagline something like: Not enough cupholders?

Of course, instead of pleasant music in the background there would have to be screaming or fighting...

Commercial worthy? You decide:
Vote Yes/No.
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Got thoughts on Commercial Worthy clips? Email me (Jennifer Nastu) at jnastu@fasttrike.com.

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