Commercial Worthy: The Perfect Holiday Gift. Really.
In this video called The Perfect Holiday Gift, a group of teenage boys have fun playing with the soft and ornamental "Snowman and Snowdog." They over-act with glee as they take the duo on their skateboards, play football and keep-away with them, and run across the grass with the stuffed creatures in slow motion, hugging and laughing.
All the while, hokey Christmas music plays while a voice-over says, "Bring your family and friends together with snowman and snowdog. Just think of all the fun you'll have."
What came to my mind immediately was DirecTV's NFL Sunday Ticket. I can see a commercial with a voiceover saying, "You could give him something like this..." with the images of the kids tossing the cheesy Snowman and Snowdog around, "or you could give him the NFL Sunday Ticket. The perfect holiday gift. Really." with classic images of guys doing typical guy stuff - eating, drinking beer, getting emotional about the game - while they watch their favorite teams.
It would have to play early in the season, but that wouldn't be a problem, as plenty holiday ads have begun to be shown by Halloween or earlier.
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