Drew Ianni, Chairman, Programming, ad:tech expositions
Before taking on his responsibilities at ad:tech, Drew spent more than 10 years of agency, analyst and financial experience in the interactive marketing industry. Recently head of the Sheridan Square Partners freelance creative group, he was previously CEO of @mosphere, BBDO’s digital marketing division, joining with a background in consulting on Web issues for established names such as Procter & Gamble, General Motors and CBS.
Prior to that, Drew worked as a sell-side equity research analyst in interactive services at Lazard Freres & Co. LLC. Drew found his way to Wall Street from a position at Jupiter Research in New York, where he served as an online advertising analyst and then regional advertising director for the AsiaPacific region. At Jupiter, Drew’s expertise was sought and quoted by leading domestic and international media.
Before Jupiter, Drew began his interactive career in 1995 as an account manager at CKS Partners. He lives in Manhattan.
As Chair, Programming of ad:tech, the leading conference for digital marketers, Drew programs six global events that reach more than 20,000 digital marketers in San Francisco, Chicago, New York, Shanghai, Singapore and Sydney. His expertise in the AsiaPacific region, established during his time with Jupiter, is particularly helpful as ad:tech expands into that market. In addition, Drew will be
programming ad:tech Miami in 2007, as ad:tech expands to serve the hispanic and latino marketing needs.